The HomeSmart Story

Led by Airforce veteran Isom Coleman, ICARE Realty joined forces with HomeSmart International in 2013 to create HomeSmart ICARE Realty. Our HomeSmart ICARE Realty offices in Sacramento, Roseville, Elk Grove, and Grass Valley are proud to be part of this rapidly expanding brokerage.

Today HomeSmart continues to be a leader in the Real Estate industry by implementing technologies that empower its Agents to provide outstanding customer service to their Clients. HomeSmart agents are professional practitioners that lead their industry and are known for excellence. HomeSmart has now franchised its proprietary systems, and plans continued growth throughout the United States.

Founded in 2000 by entrepreneur Matt Widdows, HomeSmart is the fifth-largest and one of the fastest-growing brokerages in the nation. From tools and technology to training and brand recognition, HomeSmart is a full-service, career-oriented brokerage that allows agents to better serve home buyers and sellers throughout the United States.

Technology That Makes Real Estate Easy

HomeSmart’s technology stands apart from anything else offered in the real estate industry! Our systems minimize redundancies to make life easier for the agent and for the brokerage. At HomeSmart, we take pride in streamlining our technologies making it available to the end user with — our favorite term — “a click of a button”! With HomeSmart, technology and SMART execution is a way of life. It’s taking the time to do things right no matter how big or small the task, so our agents and brokerages have time to provide the best services available to their clients.